Following on from last month’s video for the superb “Imazighen”, from their forthcoming album ‘Swaken‘, the French-Moroccan power quartet Bab L’ Bluz have just shared their latest empowering visuals for ‘Amma‘.
Its release on International Women’s Day is well-timed, and its rallying call against sexist and patriarchal mindsets is a message that’s strongly in tune with this year’s IWD theme of “inclusion of women.”
The band’s frontwoman, Yousra Mansour, narrates the story of mothers confronted with the realities of a society marked by injustices. “Awaken, women/ Rise, women/ I am not half a man/ That time is over,” she declaims, railing against the oppression found in archaic systems where women are deprived of education, fundamental freedoms and exposed to violence. “Everyone, repeat after us…”
‘Swaken’, out on 10 May 2024 on Real World Records. Pre-order it: https://lnk.to/RW259
When we inspire others to understand and value women’s inclusion, we forge a better world.
International Womens Day theme
And when women themselves are inspired to be included, there’s a sense of belonging, relevance, and empowerment.
Collectively, let’s forge a more inclusive world for women.