Video Premiere: Adele H – Rise and Fall

Impermanence, the latest album from Adele H, based in Bergamo, northern Italy, is also one of our Featured Albums of the Month. It’s a powerful album, and in his review of the album, Thomas Blake concludes by focusing on how the album transcends its varied influences and becomes a wonderful and, at times, cathartic work of art, brimming with confidence and bursting with important questions about womanhood, metaphysics and music.

Below, you can watch the music video for Rise and Fall. Creative Direction and Videography is by ALIEN; it was filmed on location at Maresana Hill, Bergamo, Italy and the song was recorded & mixed by Buck Curran. As for the song, Thomas Blake summed it up perfectly in his review when referring to the album’s dichotomies:

Rise and Fall is another song full of dichotomies: to begin with, a robust, insistent piano line rubs shoulders with an unpindownable vocal that squirms and hops in a direct allusion to the song’s title before the whole thing cascades into deeper and more philosophical territory. Lyrically, it taps into feminism and discusses the inconsistent nature of happiness and the human condition. In fact, the whole album seems in tune with these inconsistencies: even the cover, with its lurid pink typeface superimposed on to an idyllic woodland scene, seems like the encroachment of something strange onto the natural order, like a Giallo film set in paradise. These impositions are subtle, feminine and haunting.