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For her latest visual offering, Lail Arad engaged the help of Lena Friedrich to direct and edit a music video for ‘When We Grow Up’, also our Song of the Day. Growing up and Lail Arad are a definite mismatch as she proved when she headed off to the Museum of Modern Art to make this video. The museum declares it is “dedicated to being the foremost museum of modern art in the world…accessible to a public that ranges from scholars to young children”. Lail does throw in some scholarly poses for some selfies but any young child there on the day would have taken delight in her antics…enjoy!
The new single ‘When We Grow Up’ is out September 25th.